OCTOBER 2025 | When you drive past a home glowing with beautiful holiday lights, it’s easy to admire the sparkle without realizing the planning, effort, and expertise that goes into creating it. At The New England Holiday Light Company, our goal isn’t just to hang lights, it’s to design a display that’s safe, durable, and unforgettable. So, what actually goes into a professional holiday lighting installation? Let’s take a peek behind the scenes.
1. Design Consultation
Every great display starts with a conversation. We talk about the vision, whether they want warm and classic, bold and colorful, or a show-stopping display. We also look at the property’s architecture and landscaping to design a layout that highlights its best features.
2. Custom Planning & Product Selection
Not all lights are created equal. We use commercial-grade products that shine brighter, last longer, and withstand New England’s unpredictable winter weather. From roofline outlines to wrapped trees, wreaths, and ground lighting, every detail is mapped out before installation day.
3. Professional Installation
Our team handles all the climbing, untangling, and securing, so you don’t have to. We use specialized clips and equipment to ensure lights stay in place and look polished all season long. Safety is a top priority, both for our crew and your property
4. Maintenance Throughout the Season
One of the biggest benefits of going professional is that you don’t have to worry about outages or mishaps. If a bulb goes out or the weather causes issues, we’ll come back and fix it quickly, keeping your display shining all season.
5. Takedown & Storage
When the holidays are over, the last thing most people want to do is to wrestle with frozen cords. We handle takedown, pack everything carefully, and keep them in storage in our 10,000 square foot warehouse so your lights are ready to go next year.
Why It Matters
Hiring professionals isn’t just about convenience, it’s about creating a stress-free, safe, and stunning holiday display. Our team combines creativity with technical know-how so that your display doesn’t just look festive, it feels magical.
Photography: (Cover Photo) Brittany Grimes/Union Leader, (Photo 2 and 3) David Lane/Union Leader